Denin Serdarević graduated in Philosophy and Information Science. In 2005, he released his first album with the band Insert, and wrote music and lyrics for all the songs on the album. Since 2006 he has worked at Livada produkcija as a producer. The major focus of this studio is dubbing of animated films made by large studios - Disney Pictures, Sony Entertainment, 20th Century Fox and Universal. In 2008, he published a series of four children’s books entitled The Lost Screw, with a PC game based on the book, winning the award for the best children’s book of the year 2009 by children’s choice. This is his first animation film.